PURE Group scaling business with multi-currency corporate cards

Airwallex’s multi-currency Visa corporate cards is the game-changing tool for PURE Group to maximize productivity and minimize operational costs.

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Free

virtual corporate cards

$0

transaction fees on international card payments

140+ currencies

Supported by Borderless Card

PURE Group is a global fitness and lifestyle brand behind PURE Fitness and PURE Yoga.

Company size

2000+ employees

Location

Global

Industry

Fitness and lifestyle

Airwallex Products Used

Cards
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PURE Group is a global fitness and lifestyle brand behind PURE Fitness and PURE Yoga. The group has studios across the world's major cities including New York, Hong Kong, Singapore, Beijing and Shanghai.

With more fitness and wellness centers popping up around the globe, PURE Group needed a scalable solution to catch up with its growth — a global payment solution that could effectively help them maximize productivity, minimize time and costs.

Challenge 1: Delays in vendor payments are commonplace as the team shared one corporate card

Before Airwallex, PURE Group only had one corporate card that was shared by the entire team.

This is typical for even the biggest corporations as requesting multiple corporate cards from banks has always been a struggle. 

Having to share one card, the teams sometimes faced delays in operations since goods and services could not be paid in a timely manner. This impacted their productivity.

Solutions & Results: Airwallex Borderless Cards allows employees to make payments easily 

With Airwallex, PURE Group can instantly issue multiple company cards for their employees in just a few clicks, and employees can make payments anywhere that Visa is accepted and in various currencies including USD, HKD and SGD.

Employees can now pay for online subscription and ad expenses easily. They can also add  their virtual card to Google Pay or Apple Pay to pay for client lunches or buy corporate gifts.

Gavin Black

Interim CEO and Chief Financial Officer

"Airwallex is an innovative fintech platform with a first-class customer support team. They transformed the previously painful process of creating corporate cards and managing business accounts into something simple, convenient, and cost-effective.”

Challenge 2: Laborious reimbursement process and low visibility on expenses

In order to avoid delays and ensure progress, teams at PURE Group often paid with their personal credit cards.

Not only is the reimbursement process inevitable, PURE Group could not effectively keep track of the transactions, making budget control a headache.

It also posed a risk because the corporate card was constantly switching hands and its card details were regularly exposed to its countless users. 

Solutions & Results:  Elimination of reimbursement and easy budget control

Now, PURE Group can easily issue company cards for their employees with Airwallex. They can also set spending limits, assign cards to specific purposes (e.g. Google Ads for marketing; Spotify for operations), and even issue single-use cards for one-time transactions.  

With these employee virtual cards, PURE Group not only eliminates all tedious reimbursement work and unnecessary advanced payments, but also the possibilities of card loss and fraudulent usage, gaining 100% control of their budget.

Gavin Black

Interim CEO and Chief Financial Officer

“The onboarding was quick and smooth, the security features exceeded our expectations, and most importantly, it is really easy to use. Airwallex saves a lot of my team's time and the simplicity is genius."

See how our customers are finding Airwallex

Airwallex Testimony

"Airwallex has been a game changer for all our banking needs. As a fast-growing startup, we need a scalable yet cost-efficient batch payment solution to pay our employees and vendors both inside and outside Hong Kong. Airwallex helps us save money on every bank transfer with their near-zero transaction fee and market-beating FX rates. We also use Airwallex’s multi-currency Visa cards for business travel expenses and SaaS subscriptions to avoid hidden bank fees that would otherwise have been difficult to spot. Would highly recommend other startups to get started with Airwallex!"

Henson Tsai

Founder, SleekFlow

Airwallex Testimony

"Importing the best wine and sake overseas always involve extra costs on transaction fee & FX fee. With Airwallex, we saved 100% of our overseas remittance cost and we could provide the best price for our customers."

Tomy Wu

Co-Founder, MyiCellar

Airwallex Testimony

"Airwallex is an innovative fintech platform with a first-class customer support team. They transformed the previously painful process of creating corporate cards and managing business accounts into something simple, convenient, and cost-effective. The onboarding was quick and smooth, the security features exceeded our expectations, and most importantly, it is really easy to use. Airwallex saves a lot of my team's time and the simplicity is genius."

Gavin Black

Interim CEO & Chief Financial Officer, PURE Group

Airwallex Testimony

"I’m so thankful that Airwallex exists! In Hong Kong, it's so hard to find financial service providers that are friendly to small businesses. Airwallex allows me to exchange currencies at really great rates, and the interface is very modern and easy to use compared to my bank. We save so much money with Airwallex! In just a few months, we've already saved more than HK$78,000 in unnecessary fees!"

Jennifer Chong

CEO, Linjer

Airwallex Testimony

"Airwallex provides us with flexibility and cost savings on our international fund flows. We are using Airwallex to pay international suppliers and are saving up to 90% on transaction fees and FX verses traditional banks - thanks to their competitive exchange rate and low transaction costs."

Kelvin Kan

Founder, Homemakase

Airwallex Testimony

"Airwallex's global payment solutions help us to save costs on international transaction fees & FX, fostering our mission to increase access to healthy period care that's better for our bodies and the planet."

Becks Bradley

Marketing and Development Director, LUÜNA naturals

Airwallex Testimony

"Airwallex has been great for our team - it makes payments and transfers so much easier, and has saved us significant amounts of time compared to what we were doing before with HSBC. Airwallex's platform is easy to use and very intuitive. Airwallex virtual card has solved most of our painpoints with sharing corporate card numbers and credit card limits. The best part is being able to save money on all our monthly bank transfers, and we've already saved thousands of dollars by using Airwallex. Airwallex's support has also been highly responsive to troubleshoot any issues in a timely manner."

Sarah Chang

Co-founder & COO, Forkast.News

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