Blog
All posts

Accounting
LTV to CAC: How to find the perfect ratio for your startup
The Customer lifetime value (LTV) to customer acquisition cost (CAC) ratio is an important metric for your startup. Learn more about your business’s growth, progress and success.
•5 min

Accounting
The eCommerce founder’s guide to calculating contribution margin
Learn how to calculate and improve your contribution margin.
•4 min

Start-ups
Profit margins: 5 things every startup founder needs to know
Startup founders need to know these top five things about profit margins to run a successful business.
Airwallex Editorial Team
•4 min

Airwallex news
September release notes: Faster payment acceptance, smoother reconciliation, and 2FA
This month’s Airwallex releases are designed to help you smash your Q4 targets. From local payment methods that will supercharge your global sales, to one-click checkout options and smoother reconciliation.
Tilly Michell
•3 minutes

Transfers
How to sell online internationally with Shopify
Learn how to grow your consumer base and reach international markets online with Shopify.
Airwallex Editorial Team
•8 min

Online payments
What eCommerce businesses need to know about Amazon Pay
Here's what businesses need to know about Amazon pay to run a successful eCommerce business.
•4 min

Accounting
How to calculate and improve monthly recurring revenue (MRR)
Learn how to set up and run an subscription model that drives repeat revenue for your business.
Airwallex Editorial Team
•8 min

Ecommerce
The top cross border eCommerce markets businesses should expand into in 2022 and beyond
This joint report from Airwallex and PPRO shows the markets that present the most opportunity for eCommerce businesses looking to expand internationally in 2022 and beyond.
Tilly Michell
•3 minutes

Asynchronous Work is Changing the World with Shannon Lincoln, Chief Financial Officer of Oyster HR
In this podcast episode, Sam talks to Shannon Lincoln, Chief Financial Officer at Oyster HR. They discuss growing a team from 12 - 500 employees in 18 months, asynchronous work practices, and tips on how startups can build a diverse workforce.
•44 minutes

Finance operations
Determining payback periods: How to plan for startup success
Find out how to use the payback period formula to budget effectively, determine your return on investment and drive your business forward.
•5 min

Ecommerce
Stop overlooking customer lifetime value in eCommerce
Find out how to calculate customer lifetime value and why your eCommerce business can’t afford to overlook this metric.
•6 min

The founder’s guide to running a great board meeting
Learn how to prepare for and run a productive board meeting that gets the most out of your directors’ time.
•7 min

Business banking
The benefits of virtual cards for eCommerce businesses
Virtual cards are beneficial to a range of industries but they’re especially useful for eCommerce businesses. Learn more here.
Leanna Chraghchian
•3 min

Business banking
10 key business metrics every startup founder needs to know
If you ever find yourself stuck in an elevator with an angel investor, these are the key business metrics you need to know.
Tilly Michell
•5 minutes

Online payments
eCommerce payment trends
Learn about the most prevalent payment trends in the eCommerce industry.
Leanna Chraghchian
•3 min

Start-ups
From seed to Series E: Understanding funding rounds
Your ultimate guide to funding rounds. Learn how to identify and impress investors and successfully raise funds for your business.
•8 min

Finance operations
Net revenue retention and 3 things every venture capitalist looks for
If you run a SaaS business, net revenue retention (NRR) is a key indicator of customer success and may be a deciding factor for investors. Here’s how to calculate and optimize your NRR to secure funding.
•6 min

Start-ups
Venture capital vs crowdfunding: What’s the right call for your business?
Looking to fund your start-up? You have a couple of options available. Read on to compare the benefits of venture capital vs equity crowdfunding.
•8 min

Online payments
How embracing modern payments can optimize the customer experience
Optimize domestic and global eCommerce checkout by embracing modern payment solutions to increase conversion by using Airwallex.
Zachary Filler
•5 min

Start-ups
How to Hire for Success When You’re an Unknown Startup
Employees are your greatest asset, but how can you convince them to join your business? Here are some tips for hiring top talent as an unknown start-up.
•5 minutes

Working capital
Working capital: How to calculate it and why it’s important
Learn about working capital and how it reflects the financial health of your business. See how to calculate and improve working capital for more stability.
Erin Lansdown
•8 minutes

Start-ups
Choosing your North Star Metric
A North Star metric is a key measurement of your business’s success and ensures everyone on your team is aligned to a singular goal. Learn how to define your North Star metric and push towards sustainable growth.
•5 minutes

TikTok Creator Marketplace: How your brand can benefit
Learn how your brand can benefit from partnering with influencers in TikTok Creator Marketplace.
Leanna Chraghchian
•4 min
Airwallex news
How your money flows through Airwallex, with reporting and reconciliation in Xero
Learn how your funds flow through an Airwallex business account and using Xero to report and reconcile your expenses.
Margaret Nguyen
•4 min