Crockd takes their at-home pottery experiences global with Airwallex

How Crockd expanded their at-home pottery experiences into the AU, NZ and US within 6 months of launching with Airwallex.

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Crockd logo

$1,200 saved

each month on foreign currency transactions

4+ hours

saved each week from simplified processes

30% faster

issue resolution with proactive notifications

Crockd provides at-home pottery experiences specifically designed to help teams, families and friends connect through meaningful conversation.




Gold Coast, Australia

Company Size

10 - 20

Airwallex Products Used

Global Accounts
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The challenge

From the start, Andrew and Rosa built Crockd with global scale in mind. They needed systems that could scale with them to handle thousands of global customers a month.

Crockd knew they needed a scalable business account that allowed them to transact globally. All the while being simple, cost-effective and could 'plug and play' into the rest of their systems.

When they discovered Airwallex, the founders knew they had found a business account that could keep up with their ambition of global scale. They signed up with Airwallex even before they had their domestic bank account set up.

How Airwallex enabled Crockd to scale from zero to 7 figures in 6 months

Created a scalable and frictionless system to manage money globally

Within 24 hours, they had Australian and US accounts, with multi-currency virtual cards to manage their SaaS spend. Crockd could now transact in all the major currencies in one place, with automated multi-currency reconciliation with their Xero accounts.

“Airwallex has made managing our money frictionless so that we can spend less time on the back-end that doesn’t add any value to our customer. Instead, we can focus on delivering a better customer experience at a global scale,” said Andrew.

Airwallex's Xero integration gave the team hourly pulse checks on their global cash flow. This allowed the team to make fast, data-driven decisions. The team received proactive email notifications on payment issues that allowed faster resolution with their suppliers. This minimised any negative impact on their customer experience.

Andrew Ford and Rosa-Claire Willis

Founders, Crockd

“Airwallex has allowed us to get things done at ten times the speed it used to happen. It means we could spend more time on our brand, our website and the customer experience. That’s what helped us to grow so much in a short span of time. These solutions just didn’t exist a few years ago.”

Accelerated US expansion with US global accounts

“We can either grow our business by focusing on the same market and create new products, or take the same product to new markets. Our systems have made it easy for us to grow into new markets,” said Rosa-Claire.

The team's scalable eCommerce tech stack allowed them to launch in the USA within 3 weeks of planning their expansion. Airwallex's US Global Account was set up and connected to their PayPal account in minutes. Crockd could now cost-effectively accept, collect and hold their USD revenues.

Saved over $1,200 and 16 hours each month with batch international payments

Crockd pays their USD supplier and SaaS expenses directly with their USD revenues with no additional transaction fees. This eliminates unnecessary and expensive conversions. Crockd also saves hours each week with batch payments for their payroll and recurring supplier payments.

About Crockd

In late 2019, Andrew Ford and Rosa-Clare Willis were working in technology start-ups based out of Gold Coast, Australia. They felt burnt out and wanted a way to disconnect from technology. The founders saw a unique opportunity to help people connect over meaningful conversations through pottery, and so Crockd was born.

Crockd provides at-home pottery experiences specifically designed to help teams, families and friends connect through meaningful conversation.

Today, Crockd has expanded beyond Australia, sharing their unique at-home pottery kit experiences to the United States and New Zealand.

See how our customers are finding Airwallex

Airwallex Testimony

"Airwallex have been a fantastic partner for Olsam Group as we grow our eCommerce brands to new channels and new markets. Their easy to use interface and integrations have been a joy for our finance team to use as we scale."

Sam Horbye

Co-Founder, Olsam

Airwallex Testimony

"For ME + EM, expanding into international markets such as the US has been our focus - and with Airwallex, we were able to use their local USD Global Account to collect from our Paypal US account, thereby allowing us to save 3% on each transaction. The process of working with Airwallex has been seamless - our suppliers get paid quickly, we have a dedicated Relationship Manager who has been really patient, helpful and quick to respond. I am keen to use their cards to pay for our ad spend in the near future to save further on our USD invoices."


Finance Manager, ME + EM

Airwallex Testimony

"We've had such a fantastic experience switching to Airwallex. Previously we were using a traditional bank to make all of our international transactions and they'd constantly lock us out of the account everytime we made a transfer, resulting in hours and hours of lost time on hold. Airwallex is secure, makes it super quick and simple to make and receive international payments."


Managing Director, Perspective Pictures

Airwallex Testimony

“We used to pay Stripe between $5,000 and $10,000 a month in conversion fees because most of our customers pay in dollars. Now we funnel that money into our Airwallex US dollar account, we don’t have to pay commission. We’ve saved more than $100,000 so far this year”

Thomas Adams

Founder and CEO, Brandbassador

Airwallex Testimony

"We love Airwallex! It has considerably eased our invoicing and payments to contractors around the world. Sending and receiving money is much faster and cheaper than before."

Edle Tenden

Co-Founder, Mobile Transaction

Airwallex Testimony

“We are so glad that we have found Airwallex! There are no hidden charges, they are quick to respond to any queries and we had the smoothest transaction with amazing support from the team continually.”

Andreia Beja

Supply Chain Executive, Miss Patisserie

Airwallex Testimony

"Our water solutions company, Dropterra ( has partnered with Airwallex since inception and it has been the best banking and payment partner a company can think of. International transactions are easy, secure, and fast, the technology is incredible and their client service fantastic! We look forward to growing and deepening our relationship with Airwallex!"

Francois Schramek

Co-Founder, Dropterra

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