Building Financial Planning, ERP, Sales Ops Infrastructure, and the Strategic Models Behind Cloud Partnerships, Cash Runway, and Fundraising
OpenLegacy auto-generates production-ready APIs from legacy systems, enabling enterprises to modernise without replacing core infrastructure. Over five years as VP FP&A and Business Operations, Gilerovich built the cash runway model and data room that anchor the company's capital strategy, serving as primary interface for investor due diligence and architect of the multi-year models underpinning OpenLegacy's AWS ISV and GCP OEM partnership terms.
He defined the operating metrics management runs the business on: ARR, NRR, CAC/LTV, churn, payback, and regional profitability. He co-led the SAP ERP implementation from inception, improving close speed and data accuracy, and directed the GTM stack rollout across Salesforce and Clari, strengthening pipeline discipline and forecast credibility.
Gilerovich owns global sales operations, the ISO 27001/27017 compliance programme, commercial finance, and collections management, and designed commission structures balancing sales scalability against margin protection.
Finance is one of the most under-leveraged growth levers a startup has.
The best finance leaders don't just keep the books. They extend runway,
structure capital that changes what a company can do next, and build the
systems that let it scale across borders.
Startup Finance 30 is the first list built to recognise that work.
Beginning in 2026 and continuing annually, we name 30 finance leaders at
venture-backed, globally ambitious startups. The operators shaping how the
next generation of companies grow.
What Startup Finance 30 is
“
Who's doing the most consequential finance work in the startup world right now?
This list is the answer.
FAQ
More information on how SF30 works.
Who's behind Startup Finance 30?
Startup Finance 30 is published by Airwallex. We built it because we work with globally ambitious companies every day, and the finance leaders driving that growth deserve more recognition than they get. Selection sits with the committee.
Who selects the final 30?
A committee of operating CFOs and finance leaders. They score every candidate against a five-part merit rubric and ratify the final list. See the full
selection methodology.
Is there a fee? Can I pay to be included?
No. It's free to enter, and recognition is earned on merit.
